(In fact, the seducer sees the world as his or her bedroom.) This attitude creates great seductive momentum, and with each seduction you gain experience and practice. One social or sexual seduction makes the next one easier, your confidence growing and making you more alluring. People are drawn to you in greater numbers as the seducer’s aura descends upon you.

Seducers have a warrior’s outlook on life. They see each person as a kind of walled castle to which they are laying siege. Seduction is a process of penetration: initially penetrating the target’s mind, their first point of defense. Once seducers have penetrated the mind, making the target fantasize about them, it is easy to lower resistance and create physical surrender. Seducers do not improvise; they do not leave this process to chance. Like any good general, they plan and strategize, aiming at the target’s particular weaknesses.

The main obstacle to becoming a seducer is this foolish prejudice we have of seeing love and romance as some kind of sacred, magical realm where things just fall into place, if they are meant to. This might seem romantic and quaint, but it is really just a cover for our laziness. What will seduce a person is the effort we expend on their behalf, showing how much we care, how much they are worth. Leaving things to chance is a recipe for disaster, and reveals that we do not take love and romance very seriously. It was the effort Casanova expended, the artfulness he applied to each affair that made him so devilishly seductive. Falling in love is a matter not of magic but of psychology. Once you understand your target’s psychology, and strategize to suit it, you will be better able to cast a “magical” spell. A seducer sees love not as sacred but as warfare, where all is fair.

Seducers are never self-absorbed. Their gaze is directed outward, not inward. When they meet someone their first move is to get inside that person’s skin, to see the world through their eyes. The reasons for this are several. First, self-absorption is a sign of insecurity; it is anti-seductive. Everyone has insecurities, but seducers manage to ignore them, finding therapy for moments of self-doubt by being absorbed in the world. This gives them a buoyant spirit—we want to be around them. Second, getting into someone’s skin, imagining what it is like to be them, helps the seducer gather valuable information, learn what makes that person tick, what will make them lose their ability to think straight and fall into a trap. Armed with such information, they can provide focused and individualized attention—a rare commodity in a world in which most people see us only from behind the screen of their own prejudices. Getting into the targets’ skin is the first important tactical move in the war of penetration.

The disaffection, neurosis, anguish and frustration encountered by psychoanalysis comes no doubt from being unable to love or to be loved, from being unable to give or take pleasure, but the radical disenchantment comes from seduction and its failure. Only those who lie completely outside seduction are ill, even if they remain fully capable of loving and making love. Psychoanalysis believes it treats the disorder of sex and desire, but in reality it is dealing with the disorders of seduction. . . . The most serious deficiencies always concern charm and not pleasure, enchantment and not some vital or sexual satisfaction.

—JEAN BAUDRILLARD. SEDUCTION

 

 

Whatever is done from love always occurs beyond good and evil.

—FRIEDRICH NIETZSCHE, BEYOND GOOD AND EVIL, TRANLATED BY WALTER KAUFMANN

 

Seducers see themselves as providers of pleasure, like bees that gather pollen from some flowers and deliver it to others. As children we mostly devoted our lives to play and pleasure. Adults often have feelings of being cut off from this paradise, of being weighed down by responsibilities.